Senior Entrepreneurship Works
To help Seniors Aged 50+ Build Sustainable Businesses, Create Jobs, and Stimulate Economic Self-reliance for Themselves, Their Communities and the Nation

About Senior Entrepreneurship Works

Mission Statement

SeniorEntrepreneurshipWorks is a nonprofit organization designed to help Seniors Aged 50+ Build Sustainable Businesses, Create Jobs, and Stimulate Economic Self-reliance for Themselves, their Communities and the Nation. 


Elizabeth Isele

Elizabeth Isele, Co-Founder,

As a serial social entrepreneur, I have dedicated my life to making social change happen: helping individuals find their voices and celebrate their cultures; creating innovative programs for those living at the edges of society so that they could become more self-reliant and active participants in their communities; and building innovative cross-sector collaborations to maximize social impact. I continually research new, solution-based strategies, purposefully networking innovators, ideas, and values to generate new strategies for creating system change and social capital. I believe we need to identify better ways for the social, policy, academic and private sectors to leverage each other's knowledge and build upon each other's success to increase our collective ability to positively impact the world.

After a distinguished career as an editor, author, and creative writing instructor, I moved to Maine in 1996 where I created a nonprofit organization, CyberSeniors, to provide, through a multilingual (English, Spanish, Chinese, Korean, and adaptation for the Blind and Visually Impaired) curriculum, basic computer training to seniors (50+), enabling them to connect locally and globally and access reliable resources including, healthcare, education, government, and employment. In five years, I grew the organization from 12 seniors in Portland, Maine to more than 28,000 successfully trained seniors in 24 states and the territory of American Samoa.

When CyberSeniors became self-sufficient, I moved into the philanthropic arena to help other social entrepreneurs achieve their visions and missions. As Director of Outreach and Impact at the Great Bay Foundation for Social Entrepreneurship, I designed and managed a continually evolving networked community of social enterprise stakeholders: social entrepreneurs, foundations, financial institutions, and other organizations including for-profits, and academic leaders with a common mission to effect sustainable social change through self-reliance.

My last position in the corporate world, before dedicating my life to enhancing seniors' social and economic well being through their continued work and entrepreneurship, I was Director of Economic Opportunity Programs for The Philanthropy Roundtable. The barriers to economic opportunity are rarely single issues, and I helped donors who wished to foster opportunity through diverse and frequently interconnected grantmaking strategies, including entrepreneurship, career training, wealth building, personal responsibility, and life skills, at home and abroad. I convened meetings designed to help donors aggregate and analyze knowledge, measure impact and communicate best practices to increase the impact, sustainability and efficiency of their funding. My role also included identifying visionary nonprofit leaders who created economic opportunity through outstanding programs and I showcased them in site visits across the United States for philanthropists.


Edward Rogoff, Ph.D., Co-Founder,

Edward Rogoff is the Lawrence N. Field Professor of Entrepreneurship in the Department of Management of the Zicklin School of Business at Baruch College, The City University of New York. He is also Chair of the Department of Management. He received a B.A. in History, an M.B.A. in Operations Research, an Economics and Ph.D. in Management from Columbia University where he wrote his thesis under the supervision of Nobel Laureate William Vickrey.

Dr. Rogoff has served as the Academic Director of the Lawrence N. Field Center for Entrepreneurship at Baruch College, teaches, and conducts research in entrepreneurship, particularly relative to minority and later-life issues. Dr. Rogoff was named the "2010 Outstanding Entrepreneurship Educator of the Year" by the United States Association of Small Business and Entrepreneurship. He also teaches at Columbia University and New York University.

He is the author of Bankable Business Plans and co-author of The Entrepreneurial Conversation. His most recent book is The Second Chance Revolution: Working for Yourself after 50, co-authored with David Carroll. He has published in such journals as The Journal of Business and Entrepreneurship, The Journal of Developmental Entrepreneurship, Family Business Review, and Journal of Small Business Management. Dr. Rogoff was a 2003 Guest Co-Editor of the Journal of Business Venturing. In 2007, he is Guest Co-Editor of the Journal of Developmental Entrepreneurship and is currently on the Editorial Board of the Entrepreneurship Research Journal. He has authored or co-authored more than 20 academic papers and written columns for Forbes, Newsday, and been a guest on CNN and NPR. He initiated and supervised the largest study of minority entrepreneurs in the United States, the National Minority Business Owners Survey, which was carried out at Baruch. In 2007, he led an effort to create a research partnership with Babson College that manifested itself with Baruch and Babson becoming the U.S. partners of the Global Entrepreneurship Monitor, the largest, longest continuing, and most respected international study of entrepreneurship in the world.

Prior to joining the faculty at Baruch College, he was an entrepreneur in the radio broadcasting industry where he headed two companies that operated 23 radio stations throughout the United States. He started this venture when he completed his Ph.D. at Columbia University. He saw an opportunity in business buying and operating radio stations in mid-sized cities such as Charlotte, North Carolina, Wilmington, Delaware, and Binghamton, New York. In the course of building and operating these broadcasting companies, Professor Rogoff raised more than $100 million in venture capital, private equity, and bank financing. Since selling his own company, he has served as an advisor and Board Member to other companies in different industries. He is a member of the Advisory Board for the Columbia University Center for Advanced Technology.


Stuart Schulman, Ed.D., Co-Founder,

Stuart Schulman is the holder of a BBA in Accounting from Baruch College; an MBA in International Management from New York University and an Ed.D. from the George Washington University in Higher Education Administration.

He has helped develop and administer the expansion of the AARP (American Association of Retired Persons) Travel Service into a global organization and has “ghosted” many columns in “Modern Maturity” magazine.  He served as a team member member of the iconic "I Love New York" destination marketing and advertising campaign. He is a serial entrepreneur with start-ups in Aviation, Marketing and Advertising, Tourism and Hospitality, global youth service and consulting.

He has served as Department Chair (founding the Tourism and Hospitality Department) and senior administrator in CUNY (City University of New York) and has served as the Founding Academic Director of the undergraduate and graduate Online Business degrees at the CUNY School of Professional Studies. He has also administered Graduate Education Programs at George Washington University satellite Campus sites.

He is also the founder, and presently serving Executive Director, of the CUNY Institute for Virtual Enterprise (IVE).  IVE provides programs, courses, workshops, competitions and supporting activities in Business, Entrepreneurship, Leadership, Financial Literacy and Sustainable Development to more than 6,000 CUNY students each academic year. IVE, through its simulated economy including a bank, credit card, stock market and international marketplace serves more than 100 colleges and universities around the world and in the United States.

He has also founded the Center for Economic and Workforce Development at Kingsborough Community College and currently serves as the Director of Development and Sponsored Research at the Lawrence N. Field Center for Entrepreneurship at Baruch College-CUNY and is, presently, a Professor of Management and Entrepreneurship at Baruch College.

His expertise in technology driven learning simulations has been recognized by awards from USASBE (United States Association for Small Business and Entrepreneurship), and many other professional organizations, governmental agencies and universities.

He is the Principal Investigator of many large college and University grants that combine innovative approaches to workforce and economic development. He believes that entrepreneurship and innovation form the essential glue that bind and create job formation and new venture development. The recently awarded USDOL/DOE TAACT($18.9 million) symbolizes this interest. He is currently engaged in the planning for a National Center for the Technology Enabled Entrepreneur, at Baruch College,  supported by the National Science Foundation (NSF).

He has written many scholarly articles and reviews and presented at scores of professional conferences. 



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